Pick n Pay to acquire online delivery app Bottles

Pick n Pay has concluded an agreement to buy online grocery delivery service Bottles.

Retail chain Pick n Pay has concluded an agreement to purchase online grocery delivery service Bottles.

Bottles launched as South Africa’s first alcohol delivery app in 2016 and has been in partnership with Pick n Pay since 2018. After the ban on alcohol sales was announced during the Covid-19 lockdown, Bottles repurposed its app within four days, announcing a new feature enabling delivery of “Grocery Essentials” to customers on demand.

Pick n Pay CEO Richard Brasher said:

“In partnership with Bottles, we were able to introduce an on-demand grocery delivery service less than a week after the start of the lockdown. The grocery essentials offer has been hugely popular with customers, building on Bottles’ achievement as the best-rated app by customers in the sector.”

Since its move to delivering groceries at the end of March, the app has had more than 700,000 downloads and sits with more than 350,000 registered users.

The service offers more than 7,000 products at store prices, with an average delivery time of 90 minutes.

Pick n Pay said that it expected the acquisition to be completed by November 2020.